Hyperformance: Using Competitive Intelligence for Better Strategy and Execution

Effectivestrategiesforoutsmartingthecompetitionanddrivingbetterbottom-lineresultsInthisgroundbreakingbook,T.J.WatershasturnedhisexperiencecollectingandanalyzingcompetitiveintelligencefortheCIAintoeffectivestrategiesforbusinesseswantingtostayontheleadingedgeoftheirindustries.Thebookdescribesapracticalprocessfromplanning(identifyingcompetitivethreatsanddeterminingtheresourcesneededtocounterthem)throughimplementation(creatinganorganizationalstrategy)toexecution(collectingkeyinformationandturningitintobottom-lineresults).Thebookisfilledwithillustrativeexamplesofcompaniesfromstart-upstomulti-nationalsthathaveusedsimilarstrategiessuccessfully.OffersakeyresourceforgainingcompetitiveadvantageintoughtimesOutlinesaprovenstrategyforplanning,implementing,andexecutingastrategicplanforbottom-lineresultsWrittenbyT.J.WaterswhohascombinedhisintelligenceexpertisewithhisyearsofbusinessexperienceThisbookclearlyshowsthatit'snolongeraquestionofbecomingthenextGoogle,IBM,orCoca-Cola-it'sallaboutknowingwhatyourcompetitorsaredoing.