书目

GUERRILLA TRADE SHOW SELLING: NEW UNCONVENTIONAL WEAPONS AND TACTICS TO MEET MORE PEOPLE GET MORE

内容简介

"Followthewisdomcontainedinthispowerfulvolumeandyourtreasurywillgrowandgrow.Ilearnedplenty."—OgMandino,authorTheGreatestSalesmanintheWorld"TheGuerrillaGrouphasdoneitagain!GuerrillaTradeShowSellingisthedefinitivebookonhowtosellmore,fasterandeasierattradeshows.Itisloadedwithpractical,provenprinciples,methodsandtechniquesthatanyonecanusetodouble,tripleandquadrupletheirrevenuesatanytradeshowtheyattend."—BrianTracy,authorThePsychologyofAchievement."GuerrillaTradeShowSellingispureplatinumforanyonewhohastoorwantstoeffectivelyworkthetradeshowfloor.It'sloadedwithpractical,down-to-earthideasworththousandsofdollarstoanyonewhoreadsandimplementsitsgreatadvice."—Dr.TonyAlessandra,authorThePlatinumRule."MoreabouttradeshowsandsalestechniquesthanIeverknewexisted.Theauthorsactuallyturnexhibitingintoaprofitcenter!"—AlanWeiss,PhD,authorMillionDollarConsulting

作者简介

JAYCONRADLEVINSONistheauthorofthebest-sellingGuerrillaMarketingSeries.MARKS.A.SMITH,aninternationallyacclaimedspeakerandwriterontradeshowselling,hasover200articlespublishedandwaspastpresidentoftheColoradoSpeakersAssociation.ORVELRAYWILSONisaninternationallyacclaimedauthorandspeakeronsales,marketing,andmanagement.CoauthorofGuerrillaSelling:UnconventionalWeaponsandTacticsforIncreasingYourSales,heisPresidentofTheGuerrillaGroup,Inc.,aninternationaltrainingandconsultingfirmservingclientsworldwide.

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