Irrationally Yours: On Missing Socks, Pickup Lines, and Other Existential Puzzles

NewYorkTimesbestsellingauthorDanArielyteamsupwithlegendaryNewYorkercartoonistWilliamHaefelitopresentanexpanded，illustratedanthologyofhisimmenselypopularWallStreetJournaladvicecolumn，"AskAriely."SocialscientistDanArielyrevolutionizedthewaywethinkaboutourselves，ourminds，andouractionsinhisbooksPredictablyIrrational，TheUpsideofIrrationality，andThe(Honest)TruthAboutDishonesty.Arielyappliesthisscientificanalysisofthehumanconditioninhis"AskAriely"Q&AcolumnintheWallStreetJournal，inwhichherespondstoreaderswhowriteinwithpersonalconundrums，rangingfromtheserioustothecurious.Whatcanyoudotostaycalmwhenyou'replayingthevolatilestockmarket?What'sthebestwaytogetsomeonetostopsmoking?Howcanyoumaximizethereturnonyourinvestmentatanall-you-can-eatbuffet?Isitpossibletoputapriceonthehumansoul?CanyoueverrationallyjustifyspendingthousandsofdollarsonaRolex?Withtheirtrademarkinsightandwit，ArielyandHaefelihelpusreflectonhowwecanreasonourwaythroughexternalandinternalchallenges.Readerswilllaugh，learn，and，mostimportant，gainanewperspectiveonhowtodealwiththeinevitableproblemsthatplaguedailylife.