书目

The E-Myth Enterprise: How to Turn A Great Idea into a Thriving Business

内容简介

Gotagreatideatostartabusiness?Sonowwhat?"E-MythEnterprise"explorestherequirementsthatanynewbusinessmustmeet:thesatisfactionofitsfourprimaryinfluencers-itsemployees,customers,suppliers,andinvestors-throughfourfundamentalcategories-visual,emotional,functional,andfinancial.Togethertheseformthetwinstrategieseveryentrepreneurmustusetodesignabusiness.ThelatestbookintheGerberfranchise,"E-MythEnterprise"completesatrainingprogramanyentrepreneurcanusetofulfillhisorherdream,andservesasafollow-upto"AwakeningtheEntrepreneurWithin",showingwould-beentrepreneurshowtoputagreatideatowork.Next,readerscanturnto"E-MythRevisited"fortried-and-trueadviceaboutavoidingthepitfallsthatpreventmostsmallbusinessownersfromsucceeding.Followingthis,"TheE-MythManager"providesessentialguidanceforthemanagementofanybusiness.Finally,foradviceonhowtotakeanexistingbusinesstothenextlevelofgrowthandopportunity,readerscanturnto"E-MythMastery".

作者简介

MichaelE.Gerberisalegendaryentrepreneurandcoachwithover40yearsofexperience.HeisthefounderofthecompanyE-MythWorldwide,anin-demandspeaker,andaconsultantandfoundingdeanofGrandCanyonUniversity'sCollegeofEntrepreneurship

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