It Doesn\'t Have to Be Crazy at Work

Inthistimelymanifesto,theauthorsoftheNewYorkTimesbestsellerReworkbroadlyrejecttheprevailingnotionthatlonghours,aggressivehustle,and\"whateverittakes\"arerequiredtorunasuccessfulbusinesstoday.InRework,JasonFriedandDavidHeinemeierHanssonintroducedanewpathtoworkingeffectively.Now,theybuildontheirmessagewithabold,iconoclasticstrategyforcreatingtheidealcompanyculture—whattheycall\"thecalmcompany.\"Theirapproachdirectlyattacksthechaos,anxiety,andstressthatplaguesmillionsofworkplacesandhampersbillionsofworkerseveryday.Longhours,anexcessiveworkload,andalackofsleephavebecomeabadgeofhonorformodernprofessionals.Butitshouldbeamarkofstupidity,theauthorsargue.Sadly,thisisn\'tjustaproblemforlargeorganizations—individuals,contractors,andsolopreneursareburningthemselvesoutthesameway.Theanswertobetterproductivityisn\'tmorehours—it\'slesswasteandfewerthingsthatinducedistractionandpersistentstress.It\'stimetostopcelebratingCrazy,andstartcelebratingCalm,FriedandHanssonassert.FriedandHanssonhavetheprooftobackuptheirargument.\"Calm\"hasbeenthecornerstoneoftheircompany\'sculturesinceBasecampbegantwentyyearsago.Destinedtobecomethemanagementguideforthenextgeneration,ItDoesn\'tHavetoBeCrazyatWorkisapracticalandinspiringdistillationoftheirinsightsandexperiences.Itisn\'tabooktellingyouwhattodo.It\'sabookshowingyouwhatthey\'vedone—andhowanymanagerorexecutivenomattertheindustryorsizeofthecompany,candoittoo.,