Transform Customer Experience

Howdoyouattractandretaincustomersinaworldwherethey’rewritingtherules?Thecorporatelandscapeisinastateofupheavalwithahighlycontestedglobalmarketplaceandcustomerswhodemandapersonalisedexperienceacrossmultiplechannels.Performancemetricsnowfocusonincreasingcustomersatisfactionandminimisingcustomereffort.Thisbookoffersreal-lifeinsightsintoeffectivestrategiesfordevelopingandimplementingCustomerExperience(CX)programsinarangeofcorporate,governmentalandnon-profitenvironments.,