GrowingLocalValue:HowtoBuildBusinessPartnershipsThatStrengthenYourCommunity

作者 Laury Hammel著Gun Denhart著
出版社 Mcgraw-Hill
出版时间 2006年11月
ISBN 9781576753712
定价 109.80

内容简介

Letmeguess.Youprobablypickedupthisbookbecauseyou'relookingforinnovativewaysthatyourbusinesscanbecomemoreengagedinthecommunity(orcommunities)whereyoudobusiness.Andthat'sexactlywhatyou'llfindinthesepages.GunDenhartandLauryHammelaretwoofthemostcreativeandcommittedentrepreneursinSocialVentureNetwork.Theirdedicationtoenrichingthelivesofthosewhoworkandlivearoundthem,theirflairforinnovation,andtheirbusinesssavvycomethroughclearlyinGrowingLocalValue.They'vedrawnondozensofoutstandingexamplesofcommunity-mindedcompanies-includingtheirown-toprovideyouwithatreasure-houseofideasyoucanputtoworktomakeyourownbusinessmoreresponsivetocommunityneeds,morerewardingforeveryonewhoworksforyou-andmorecompetitiveasaresult.....Ifyouownorrunasmallormidsizedbusiness,ifyou'replanningtostartone,orifyou'restudyingbusinessaseitheranundergraduateoragraduatestudent,GrowingLocalValuewilladdanewdimensiontoyourunderstandingofthedynamicsofbusiness.Truthtotell,youcan'taffordnottoreadthisbook.----MALWARWICK

作者简介

In1980LauryHammelfoundedTheLongfellowClubs,agroupofhealth,tennis,andsportsclubslocatedoutsideBostonandservicingover10,000members.TheLongfellowClubshasbeenaleaderinthefitnessandtennisindustriesandhaswonnumerousawards.LauryhasbeeninductedintotheNewEnglandTennisHallofFame,andhisemphasisongrowinglocalvaluehasledClubBusinessInternationalmagazinetocallhimthe“conscienceoftheindustry.”HisfamilywasnamedtheNationalTennisFamilyoftheYearin2000,andheiscurrentlythenumberonetennisplayerinNewEnglandinhisagegroup.GunDenhartcofoundedtheHannaAnderssonchildren’sclothingcompanyin1983.Throughherleadership,thecompanyhasbecomeknownforitshigh-qualityclothingmadefromsoftcot-tonmaterialsaswellascommunityinvolvementandfamily-friendlyworkpractices.,,,

丛书

SocialVentureNetworkSeries

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