书目

Built to Last：Successful Habits of Visionary Companies ( Harper Business Essentials )

内容简介

Drawinguponasix-yearresearchprojectattheStanfordUniversityGraduateSchoolofBusiness,JamesC.CollinsandJerryI.Porrastookeighteentrulyexceptionalandlong-lastingcompaniesandstudiedeachindirectcomparisontooneofitstopcompetitors.Theyexaminedthecompaniesfromtheirverybeginningstothepresentday--asstart-ups,asmidsizecompanies,andaslargecorporations.Throughout,theauthorsasked:"Whatmakesthetrulyexceptionalcompaniesdifferentfromthecomparisoncompaniesandwhatwerethecommonpracticestheseenduringlygreatcompaniesfollowedthroughouttheirhistory?"Filledwithhundredsofspecificexamplesandorganizedintoacoherentframeworkofpracticalconceptsthatcanbeappliedbymanagersandentrepreneursatalllevels,BuilttoLastprovidesamasterblueprintforbuildingorganizationsthatwillprosperlongintothe21stcenturyandbeyond.

作者简介

JimCollinsisastudentofcompanies—greatones,goodones,weakones,failedones—fromyoungstart-upstovenerablesesquicentenarians.TheauthorofthenationalbestsellerGoodtoGreatandcoauthorofBuilttoLast,heservesasateachertoleadersthroughoutthecorporateandsocialsectors.HisworkhasbeenfeaturedinFortune,BusinessWeek,TheEconomist,USAToday,andHarvardBusinessReview.

目录

丛书

Harper Business Essentials

其他版本

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