内容简介
AninspirationalbookaboutleadershipfromthemostsuccessfulBritishfootballmanagerofalltime.Inthisrevelatorynewbook,SirAlexFergusondissectshis38record-breakingyearsofmanagement-firstinScotlandandthen,ofcourse,atManchesterUnited-torevealthekeytoolsheusedtodeliversustainedsuccessonandoffthefield.Fromtacticstoteamwork,fromhiringtofiring,fromdealingwiththeboardroomtorespondingtofailure,LEADINGinvestigatesthepivotalleadershipdecisionsofanastonishingcareer.
作者简介
SirAlexFergusonSirAlexFergusonwasbornin1941inGovan,Scotland.Agoal-scoringcentre-forward,hewaslatertransferredtoRangers,theclubhesupportedfromboyhood,foraScottishrecordfeeofGBP65,000.Enteringmanagementin1974,heservedEastStirlingshireandStMirrenbeforeguidingAberdeentovictoryinthe1982-83CupWinners'Cup.ArrivingatManchesterUnitedin1986,hebroughtthem38trophies,includingtheClubWorldCup,twoChampionsLeagues,13PremierLeaguesandfiveFACups.Hisoverallhaulof49trophiesmadehimthemostsuccessfulBritishmanagerofalltime.Knightedin1999,SirAlexannouncedhisretirementin2013,whenUnitedwereagaincrownedPremierLeaguechampions.Attheageof73,hecontinuestoserveUnitedasadirector.In2012HarvardBusinessSchoolcreatedacase-studybasedonSirAlex'smanagerialcareer:SirAlexFerguson:ManagingManchesterUnited,andSirAlexisnowaFellowtotheExecutiveEducationProgramatHarvard.SirAlexhaspublishedthreepreviousbooks,themostrecentofwhich,AlexFerguson:MyAutobiographybecamethefastestsellingNon-Fictionhardbacksincerecordsbegan,whenitwaspublishedin2013.SirMichaelMoritzSirMichaelMoritzwasborninCardiff,studiedModernHistoryatOxfordandbeganhiscareerasajournalistatTimemagazineintheUSinthelate1970s.ItwasduringthisperiodthathemettheyoungSteveJobsandbeganworkonthefirstbookaboutApple,TheLittleKingdom:thePrivateStoryofAppleComputer,whichwaspublishedin1984andhasbecomeanindustryclassic.Moritzco-wroteasecondbusinessbook,GoingforBroke:TheChryslerStory,beforechangingcareerin1986andjoiningSequoiaCapital,basedintheheartofSiliconValley,California.SequoiaCapital'scloseallianceswithyoungfoundershavebeentransformedintocompaniesnowworthnearly$1.5trillion-themostofanyprivate,investmentfirmintheworld.TheseincludethefirstinvestmentsincompaniessuchasAppleandCiscoand,morerecently,YouTube,AirBnB,DropboxandWhatsApp.MichaelMoritzhasbeenamemberoftheBoardofDirectorsofavarietyofcompaniesincludingGoogle,Yahoo!,PayPalandLinkedIn.HisworkatSequoiahelpedhimachievethenumberonelistinginForbes"MidasList"ofthetopdealmakersinthetechnologyindustryin2006-7,andaplaceonthe2007"Time100list".In2009,almostthirtyyearsafteritwasfirstpublished,MoritzrevisedandexpandedhisbookonAppleinTheReturntotheLittleKingdom.In2012hebecamechairmanofSequoiaCapital.In2013hewasappointedKBEintheQueen'sBirthdayHonourslistforhisservicestopromotingBritisheconomyandhisfamily'sphilanthropicworkincludestheformationofEurope'slargestscholarshipprogrammeforlowincomeuniversitystudents.ThesonofrefugeesfromNaziGermany,helivesinSanFranciscowithhiswife,HarrietHeyman.
