Winning

JackWelchknowshowtowin.Duringhisforty-yearcareeratGeneralElectric,heledthecompanytoyear-after-yearsuccessaroundtheglobe,inmultiplemarkets,againstbrutalcompetition.Hishonest,be-the-beststyleofmanagementbecamethegoldstandardinbusiness,withhisrelentlessfocusonpeople,teamwork,andprofits.SinceWelchretiredin2001aschairmanandchiefexecutiveofficerofGE,hehastraveledtheworld,speakingtomorethan250,000peopleandansweringtheirquestionsondozensofwide-rangingtopics.Inspiredbyhisaudiencesandtheirhungerforstraightforwardguidance,Welchhaswrittenbothaphilosophicalandpragmaticbook,whichisdestinedtobecomethebibleofbusinessforgenerationstocome.Itclearlylaysouttheanswerstothemostdifficultquestionspeoplefacebothonandoffthejob.Welch'sobjectiveistospeaktopeopleateverylevelofanorganization,incompanieslargeandsmall.HisaudienceiseveryonefromlineworkerstoMBAs,fromprojectmanagerstoseniorexecutives.Hisgoalistohelpeveryonewhohasapassionforsuccess.WelchbeginsWinningwithanintroductorysectioncalled"UnderneathItAll,"whichdescribeshisbusinessphilosophy.Heexplorestheimportanceofvalues,candor,differentiation,andvoiceanddignityforall.ThecoreofWinningisdevotedtothereal"stuff"ofwork.Thismainpartofthebookissplitintothreesections.Thefirstlooksinsidethecompany,fromleadershiptopickingwinnerstomakingchangehappen.Thesecondsectionlooksoutside,atthecompetition,withchaptersonstrategy,mergers,andSixSigma,tonamejustthree.Thenextsectionofthebookisaboutmanagingyourcareer—fromfindingtherightjobtoachievingwork-lifebalance.Welch'soptimistic,noexcuses,get-it-donemind-setisriveting.PackedwithpersonalanecdotesandwritteninJack'sdistinctivenob.s.voice,Winningoffersdeepinsights,originalthinking,andsolutionstonuts-and-boltsproblemsthatwillchangethewaypeoplethinkaboutwork.JackWelchknowshowtowin.Duringhisforty-yearcareeratGeneralElectric,heledthecompanytoyear-after-yearsuccessaroundtheglobe,inmultiplemarkets,againstbrutalcompetition.Hishonest,be-the-beststyleofmanagementbecamethegoldstandardinbusiness,withhisrelentlessfocusonpeople,teamwork,andprofits.SinceWelchretiredin2001aschairmanandchiefexecutiveofficerofGE,hehastraveledtheworld,speakingtomorethan250,000peopleandansweringtheirquestionsondozensofwide-rangingtopics.Inspiredbyhisaudiencesandtheirhungerforstraightforwardguidance,Welchhaswrittenbothaphilosophicalandpragmaticbook,whichisdestinedtobecomethebibleofbusinessforgenerationstocome.Itclearlylaysouttheanswerstothemostdifficultquestionspeoplefacebothonandoffthejob.Welch'sobjectiveistospeaktopeopleateverylevelofanorganization,incompanieslargeandsmall.HisaudienceiseveryonefromlineworkerstoMBAs,fromprojectmanagerstoseniorexecutives.Hisgoalistohelpeveryonewhohasapassionforsuccess.WelchbeginsWinningwithanintroductorysectioncalled"UnderneathItAll,"whichdescribeshisbusinessphilosophy.Heexplorestheimportanceofvalues,candor,differentiation,andvoiceanddignityforall.ThecoreofWinningisdevotedtothereal"stuff"ofwork.Thismainpartofthebookissplitintothreesections.Thefirstlooksinsidethecompany,fromleadershiptopickingwinnerstomakingchangehappen.Thesecondsectionlooksoutside,atthecompetition,withchaptersonstrategy,mergers,andSixSigma,tonamejustthree.Thenextsectionofthebookisaboutmanagingyourcareer—fromfindingtherightjobtoachievingwork-lifebalance.Welch'soptimistic,noexcuses,get-it-donemind-setisriveting.PackedwithpersonalanecdotesandwritteninJack'sdistinctivenob.s.voice,Winningoffersdeepinsights,originalthinking,andsolutionstonuts-and-boltsproblemsthatwillchangethewaypeoplethinkaboutwork.