内容简介
ThebestmindsatBusinessWeekexplorewaysyourcompanycansurvive-andthrive-amidthebusinessgrowthandinnovationofChinaandIndiaTheeconomicriseofChinaandIndiahaschangedthewaytheworlddoesbusiness-andtoday'scompaniesneedtostepuptheirgame.Thisin-depthreport,editedbyaseniorwriteratBusinessWeek,goesbehindtheheadlinesofthenew“megamarkets”toexplorehowyourcompanycanstaycompetitive.Withadiversearrayofviewpoints,ideas,andforward-thinkingstrategies,Chindiadiscussesnewavenuesbusinessescanusetoembracechangeandencouragegrowth.BringstogetherreportingandanalysisonChina'sandIndia'semergingmarkets,fromthereportersoftheworld'smostwidelyreadbusinessmagazineProvidesneed-to-knowinformationforyoutoplanforthefutureofyourbusinessFeaturesanintroductionfromEngardio,aswellaschapterintroductionsexplaininghowthestoriesfittogetherandconcludingsummariesofmajorpointsforeachchapter