书目

Present Your Way to the Top 向高层展示自己

内容简介

Acommunicationsexpertspecializinginexecutivepresentationsgivesreadersatime-tested,8-partprogramtodeliveramazingpresentationsthatwillimpresstheiraudienceandgetthemnoticedbythepeopleatthetop.Formiddle-andupper-levelmanagers,thestakesarehigherwhendeliveringpresentations.Whethertheyarepresentingdirectlytosenior-levelorcorporatemanagement,orarebeingwatched(andbeingevaluated)whilegivingpresentationstotheirstaffs,middleandupper-levelprofessionalsnotonlyhavetoengage,persuadeandmotivatetheiraudiences,butalsohavetoprovetotheirseniormanagementteamthattheyhavewhatittakestotakethenextstepupthecorporateladder.InPresentYourWaytotheTop,DavidDempsey,oneofAmerica'stopspeakersandconsultanttoseniormanagersandCEOsaroundtheworld,revealstimelessstrategiesfordraftinganddeliveringdynamicpresentationsthatnotonlyproducetangibleresults,butthataregearedtohelpthepresentergetnoticedatwork,demonstratetheskillsthatupper-levelmanagementwantstosee,andgetaheadintheircareers.Step-by-step,usinganengagingstyleandastraightforwardblendofexpertadviceandcasestudies,Dempseydemonstrateshowtospeakwiththeunshakeable,confidentstyleofsomeonewhoisalreadyatthetopoftheirgame,andisreadytoclimbhigher.The8partprogram,whichhasbeenusedbyexecutivestheworldover,showsreadershowto:•Ensuretheyaddresscriticaldetailsbeforetheyspeak:Havingafullunderstandingofthesituationathandiscrucialinmakingyourselfappearlikealeader.•Draftacogent,persuasiveandunforgettablespeech•Revisetheirpresentationstoremoveextraneousideas:Clarity,focusandstayingtothepointathandisessentialinidentifyingyourselfasapersonontherise.•Weavecompellingstoriesintothenarrative•Creativevividimageswithclear,crisplanguage:Audiencesandseniormanagementappreciatepresenterswhocanmaketheirpointscomealive.•Move,gestureandpauseadvantageously•Readandreacttotheiraudience:Beingabletohandlequestionsandgiveseemingly"offthecuff"answersiscrucialtopresentinglikeuppermanagement.•TrackRecordofSelf-Publishededition:PresentYourWaytotheTophassold6,000copiessinceDecember2006(tohiscorporateclients)•ProvenCorporateSuccess:TheprinciplesofPresentLikeaCEOhavebeentestedandprovenbyCEOsofForbes,DeltaAirlines,CoxEnterprises,CocaColaandnumerousothers(seeattached).•ExpertAuthor:DavidDempseyisasought-afterconsultantwhohascoachedthousandsofCEOsandseniorlevelmanagement.Heisatriallawyer,anaward-winningauthor,aprofessor,anspeechwriterandanaccomplishedprofessionalspeaker.HehasalsowonnumerousToastmasterInternationaltitles.•Authorspeakingschedule:Theauthorhasdeliveredover1,000presentationsandworkshopstoaudiencesranginginsizefrom10to10,000people.Hehastenadditionalworkshopsscheduledfor2009,withmoretocome.•SpecialSalespotential:Manyoftheauthor'slargestclients:(UPS(425,000+employees),Dell(90,000+employees),Siemens(400,000+employees),Porsche,etc.)havepurchasedmanycopiesofthebook,andhehasjustbeguntoscratchthesurfaceofthepotentialsalesfortheseorganizations.•An8partprogramforunforgettablepresentations•PresentationsecretsthathavebeenusedbyCEOsandseniorlevelexecutives.

作者简介

DavidJ.Dempsey,JD,isthePresident&CEOofNeonZebra,LLC,anexecutivepresentationskillscoachingandconsultingcompanythatworkswithseniorleadersatglobalandFortune500businesses.Davidisaveteranofthecourtroom,abusinessexecutive,auniversityprofessor,anacclaimedauthor,anaward-winningspeaker,andasought-afterpresentationskillsconsultanttoC-Levelexecutivesworldwide.Hehaswrittentwocriticallyacclaimedexecutivepresentationskillsbooks,BettertoBEST:HowtoSpeakforExtraordinaryResults...EveryTime!(MirandaPublishing2006)andLegallySpeaking:40PowerfulPresentationPrinciplesLawyersNeedtoKnow(KaplanPublishing2009).ManyprominentCEOshaveendorsedBettertoBESTasthego-toresourceforbusinessexecutives.Hisstraightforwardblendofexpertadviceandhands-onteachingtechniqueswillhelpyouwowyouraudienceeverytime!

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