Friend and Foe：When to Cooperate, When to Compete, and How to Succeed at Both

Whatdoesittaketosucceed?Thisquestionhasfueledalong-runningdebate.Somehavearguedthathumansarefundamentallycompetitive，andthatpursuingself-interestisthebestwaytogetahead.Othersclaimthathumansareborntocooperateandthatwearemostsuccessfulwhenwecollaboratewithothers.InFRIENDANDFOE，researchersGalinskyandSchweitzerexplainwhythisdebatemissesthemark.Ratherthanbeinghardwiredtocompeteorcooperate，wehaveevolvedtodoboth.Ineveryrelationship，fromco-workerstofriendstospousestosiblingswearebothfriendsandfoes.Itisonlybylearninghowtostriketherightbalancebetweenthesetwoforcesthatwecanimproveourlong-termrelationshipsandgetmoreofwhatwewant.Here，GalinskyandSchweitzerdrawonoriginal，cuttingedgeresearchfromtheirownlabsandfromacrossthesocialsciencesaswellasvividreal-worldexamplestoshowhowtomaximizesuccessinworkandinlifebydeftlynavigatingthetensionbetweencooperationandcompetition.Theyofferinsightsandadvicerangingfrom：howtogainpowerandkeepit，howtobuildtrustandrepairtrustonceit’sbroken，howtodiffuseworkplaceconflictandbias，howtofindtherightcomparisonstomotivateusandmakeushappier，andhowtosucceedinnegotiations–ensuringthatweachieveourowngoalsandsatisfythoseofourcounterparts.Alongtheway，theyposeandoffersurprisinganswerstoanumberofperplexingpuzzles：whendoestoomuchtalentunderminesuccess;whycanactinglesscompetentlygainyoustatusandauthority，wheredomanygenderdifferencesintheworkplacereallycomefrom，howcanyouusedeceptiontobuildtrust，andwhydoyouwanttogolastonAmericanIdolandinmanyinterviewsituations，butmakethefirstofferwhennegotiatingthesaleofanewcar.Weperformatourverybestwhenweholdcooperationandcompetitionintherightbalance.Thisbookisaguidefornavigatingoursocialandprofessionalworldsbylearningwhentocooperateasafriendandwhentocompeteasafoe—andhowtobebetteratboth.