内容简介
Theultimatetestofcorporatestrategy,theonlyreliablemeasure,iswhetheritcreateseconomicvalueforshareholders.Now,inthissubstantiallyrevisedandupdatededitionofhis1986businessclassic,CreatingShareholderValue,AlfredRappaport
作者简介
Dr.AlfredHappaport,theLeonardSpacekProfessorEmeritusofJ.L.KelloggGraduateSchoolofManagementatNorthwesternUniversity,developedtheideafortheShareholderScoreboard,publishedannuallybyTheWallStreetJournal.Heisco-founderandformerChairmanoftheBoardofTheAlcarGroupInc.,whoseconsultingandeducationpracticesarenowpartofTheLEK/AlcarConsultingGroup,LLC,theU.S.operationofaworldwidestrategyconsultingfirm.HehasbeenaguestcolumnistforTheWallStreetJournal,TheNewYorkTimes,andBusinessWeek,andlivesinLaJolla,California.