书目

Good Idea. Now What: How to Move Ideas to Execution[好主意,现在是什么:如何将想法付诸实施]

  • 作者 Charles T. Lee
  • 出版社 Wiley
  • 出版时间 2012年2月 第1版
  • ISBN 9781118163993
  • 定价 252.00

内容简介

ProvenpathwaysfortakingideastoimplementationWeallhaveideas—thingswewanttodoorcreate—butonlysomeofuswilldowhatittakestoseethoseideascometopass.InGoodIdea.NowWhat?readerswilldiscoversomeoftheessentialvaluesandprinciplesthatguidesuccessfulidea-makers,includingtheleveragingofmixedenvironmentsforcreativity,workingthroughresistanceandsetbacks,developingapracticalplanforimplementationthatworks,navigatingcollaborativeopportunities,andcommunicatingyourideatomakeittrulyremarkable.Whetheryou'rejustacreativetype,ortheleaderofanorganization,youmustfigureoutacreativeprocessanddevelopaninfrastructureforimplementingyourideas.GoodIdea.NowWhat?offerssystematicadviceformovingyourideastoexecution.Itwillshowyou:ThefundamentalelementsofagoodideaTangiblepathwaystofollowafterinitialinspirationTheimportanceofbrandinganditsimpactonideasPracticaladvicefordevelopingaloyaltribeofsupporterswhowilltakeyourideatoawholenewlevelIt'snotenoughtobeinspired.Learnhowtofollowthroughonyourideasanddiscoverhowgreatanimpactyoucanhave!

作者简介

CharlesT.LeeistheCEOofIdeationConsultancyInc.,anideaagencythatspecializesinhelpinginfluencers,organizations,andbusinessestakeideastoimplementationviacreativestrategy,branding,design,marketing,web,socialmedia,andevents.CharlesisalsoafoundingmemberofJustOne,anorganizationinnovatingideasforhumancare.Inaddition,heisthecreatorofgrassrootseffortsincludingtheIdeationConferenceandtheFreezeProject.Charlesisahighlysought-afterspeakerandblogsregularlyatwww.charlestlee.com.

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