MUSICIAN'S GUIDE TO LICENSING

PlugyourmusiccareerintothelucrativenewincomestreamsofthedigitalmarketplaceRecorddealsaresotwentiethcentury.Today,musiclicensingisthefastestroutetowidespreadexposureandasteadyincome.Creatorsoffilms,televisionshows,commercials,videogames,ringtones,podcastsandotherdigital-agemediahungerformusicperfectlysuitedtotheirprojects—providingendless,lucrativeopportunitiesforsavvymusicians.Whetheryou’reanunknowncomposer,anup-and-comingsongwriter,anindependent-labelperformer,orabiglabelstar,there’saplaceforyouinthisfast-growingfield—aslongasyoulearntomasterthegame.Howdoesmusiclicensingwork?Wherearethemostabundantandrewardingopportunities?Findtheanswersinthisauthoritative,up-to-the-momentoverviewofoneofthemosteffectivewaystomarketyourtalent.It’sallhere:ThekeyplayersinthemusiclicensingbusinessandthebestwaystomakecontactsandbringyourmusictotheirattentionTypesoflicensingagreementsandhowtounderstandthemAninsidelookatthelicensingselectionprocessandhowtogetajumponmusicrequestsNegotiatingpaymentandprotectingyourmusicintheopenmarketplace,includinginternationalvenuesGettingmusiclicensedfortelevisionshows,films,commercials,digitalmedia,andlessobviousmarketslikecollegesanduniversities,theatercompanies,corporatetrainingvideos,andrestaurantsFirsthandadvicefromtopmusicexecutives,marketers,musicsupervisors,lawyers,talentmanagers,andfilmmakers