Entrepreneur Equation

作者 Carol Roth著
出版社 Perseus
出版时间 2011年4月第1版
ISBN 9781935618447
定价 216.00

内容简介

There'sneverbeenabettertimetostartabusiness--orsotheconventionalwisdomwouldhaveyoubelieve.Butwithupto90percentofbusinessesfailingwithinthefirstfiveyears,it'stimetotakeofftherose-coloredglassesandthinktwicebeforeyouinvestyourprecioustime,moneyandenergy."TheEntrepreneurEquation"helpsyoudothemathbeforeyousetdowntheentrepreneurialpathsothatyoucananswermorethanjust"CouldIbeanentrepreneur?"butrather"ShouldIbeanentrepreneur?"Byunderstandingwhatittakestobuildavaluablebusinessaswellashowtoassesstherisksandrewardsofbusinessownershipbasedonyourpersonalcircumstances,youcanlearnhowtostacktheoddsofsuccessinyourfavorandultimatelydecideifbusinessownershipisthebestpossiblepathforyou,noworever.Throughillustrativeexamplesandpersonalizedexercises,tell-it-like-it-isCarolRothhelpsyoucreateandevaluateyourownpersonalEntrepreneurEquationasyou:-Learnwhatittakestobeasuccessfulentrepreneurintoday'scompetitiveenvironment-Savemoney,timeandeffortbyavoidingbusinessownershipwhenthetimeisn'trightforyou-Identifyandevaluatetherisksandrewardsofanewbusinessbasedonyourgoalsandcircumstances-Evaluatewhetheryourdreamsarebestservedbyahobby,joborbusiness-Gainthetoolsthatyouneedtomaximizeyourbusinesssuccess"TheEntrepreneurEquation"isessentialreadingfortheaspiringentrepreneur.Beforeyouinvestyourlifesavings,investinthisbook!

作者简介

CarolRothhelpsbusinessesgrowandmakemoremoney.Aninvestmentbanker,dealmakerandbusinessstrategist,shehashelpedherclients,rangingfromsolopreneurstomultinationalcorporations,raisemorethan$1billionincapital,completehundredsofmillionsofdollarsinM&Atransactions,securehigh-profilelicensingandpartnershipdeals,createbrandenthusiastprogramsandmore.Rothisafrequentradio,televisionandprintmediacontributoronthetopicsofbusinessandentrepreneurship,havingappearedonFoxNews,MSNBC,FoxBusiness,WGNTVChicagoandmore.HerUnsolicitedBusinessAdviceblogatCarolRoth.comwasrecentlynamedasoneoftheTop10smallbusinessblogsonline.RothholdsaB.S.fromtheWhartonSchoolofBusinessattheUniversityofPennsylvania,whereshegraduatedMagnaCumLaude.SheresidesintheChicagolandareawithherhusbandKurt,whoisalsoaninvestmentbanker(andherformerbusinesspartner).Theyhavenochildren,petsorplantsandareavidsportsfans(particularlyofNFLfootball).Rothisalsoarecoveringtoycollector,recentlytradinginaportionofhercollectionforamoresophisticatedtoy(a"Simpsons"pinballmachine).

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