书目

10 Day MBA MBA十日读

内容简介

The10-DayMBAisanessentialbusinessreference,summarisingatopbusinessschooleducationinoneeasy-to-readvolume.StevenSilbigerdevotesaconcisechaptertoeachdisciplineyouwillencounteronanMBAcourse-Marketing,Ethics,Accounting,OrganisationalBehaviour,QuantitativeAnalysis,Finance,Operations,Economics,andStrategy.OnDay10theauthorgivesaseriesofMBAminicoursesonresearch,publicspeaking,negotiating,internationalbusiness,andmore.Significantlyrevisedandupdated,thisthirdeditionofStevenSilbiger\\\'sbestsellingbookhasthelatestfacts,figuresandtrends,aswellasnewmaterialonethicsinbusinesspost-Enronandpersonalfinance.All-newmini-coursesinpropertyinvestment,businesswriting,leadershipcoaching,andfinancialplanninghavealsobeenadded.ProspectiveMBAscanuseThe10-DayMBAtodecideiftheywanttopursueadegree;thoseabouttoenterbusinessschoolcanuseittogetaBIGheadstartonthecompetition;andthosewithoutthetimeandmoneycangettheequivalentofanMBAeducationat99percentoffthelistprice.

作者简介

StevenSilbigergraduatedattheDardenGraduateSchoolofBusinessattheUniversityofVirginia.HehasworkedasaCPAforArthurAnderson&Co,asaleveragebuyoutanalystforaninternationaltradingcompany,andasamarketingstrategymanagerforNationalMediaCorporation.

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