Innovation and Entrepreneurship

作者 Peter F. Drucker
出版社 HarperBusiness
出版时间 2006年5月第1版
ISBN 9780060851132
定价 125.00

内容简介

ThisisthefirstbooktopresentinnovationandentrepreneurshipasapurposefulandsystematicdisciplinethatexplainsandanalyzesthechallengesandopportunitiesofAmerica'snewentrepreneurialeconomy.Superblypractical,InnovationandEntrepreneurshipexplainswhatestablishedbusinesses,publicserviceinstitutions,andnewventuresneedtoknowanddotosucceedintoday'seconomy.