内容简介
Whydoonlyafewpeoplegettosay“Ilovemyjob”?Itseemsunfairthatfindingfulfillmentatworkislikewinningalottery;thatonlyafewluckyonesgettofeelvaluedbytheirorganizations,tofeelliketheybelong.Imagineaworldwherealmosteveryonewakesupinspiredtogotowork,feelstrustedandvaluedduringtheday,thenreturnshomefeelingfulfilled.Thisisnotacrazy,idealizednotion.Today,inmanysuccessfulorganizations,greatleadersarecreatingenvironmentsinwhichpeoplenaturallyworktogethertodoremarkablethings.InhistravelsaroundtheworldsincethepublicationofhisbestsellerStartwithWhy,SimonSineknoticedthatsometeamswereabletotrusteachothersodeeplythattheywouldliterallyputtheirlivesonthelineforeachother.Otherteams,nomatterwhatincentiveswereoffered,weredoomedtoinfighting,fragmentationandfailure.Why?TheanswerbecameclearduringaconversationwithaMarineCorpsgeneral.“Officerseatlast,”hesaid.SinekwatchedasthemostjuniorMarinesatefirstwhilethemostseniorMarinestooktheirplaceatthebackoftheline.What’ssymbolicinthechowhallisdeadlyseriousonthebattlefield:greatleaderssacrificetheirowncomfort—eventheirownsurvival—forthegoodofthoseintheircare.Thisprinciplehasbeentruesincetheearliesttribesofhuntersandgatherers.It’snotamanagementtheory;it’sbiology.Ourbrainsandbodiesevolvedtohelpusfindfood,shelter,matesandespeciallysafety.We’vealwayslivedinadangerousworld,facingpredatorsandenemiesateveryturn.Wethrivedonlywhenwefeltsafeamongourgroup.Ourbiologyhasn’tchangedinfiftythousandyears,butourenvironmentcertainlyhas.Today’sworkplacestendtobefullofcynicism,paranoiaandself-interest.ButthebestorganizationsfostertrustandcooperationbecausetheirleadersbuildwhatSinekcallsaCircleofSafetythatseparatesthesecurityinsidetheteamfromthechallengesoutside.TheCircleofSafetyleadstostable,adaptive,confidentteams,whereeveryonefeelstheybelongandallenergiesaredevotedtofacingthecommonenemyandseizingbigopportunities.AshedidinStartwithWhy,Sinekillustrateshisideaswithfascinatingtruestoriesfromawiderangeofexamples,fromthemilitarytomanufacturing,fromgovernmenttoinvestmentbanking.Thebiologyisclear:whenitmattersmost,leaderswhoarewillingtoeatlastarerewardedwithdeeplyloyalcolleagueswhowillstopatnothingtoadvancetheirleader’svisionandtheirorganization’sinterests.It’samazinghowwellitworks.
作者简介
SimonSinekanunshakableoptimist,istheauthorofthebestsellingbookStartwithWhy,whichchallengedtraditionalassumptionsabouthowgreatleadersandgreatcompaniesinspirepeople.Hehassharedhisideaswithcompaniesbigandsmall,membersofCongressandthehighestlevelsoftheU.S.military.HisTEDTalkbasedonStartwithWhyisthesecondmostpopularvideoofalltimeonTED.com.HelivesinNewYorkCity.,,