书目

Running a Restaurant For Dummies, 2nd Edition

  • 作者 Michael Garvey
  • 出版社 Wiley
  • 出版时间 2011年9月 第2版
  • ISBN 9781118027929
  • 定价 267.90

内容简介

TheeasywaytosuccessfullyrunaprofitablerestaurantMillionsofAmericansdreamofowningandrunningtheirownrestaurant—becausetheywanttobetheirownboss,becausetheircookingalwaysdrawsraves,orjustbecausetheylovefood.RunningaRestaurantForDummiescoverseveryaspectofgettingstartedforaspiringrestaurateurs.Fromsettingupabusinessplanandfindingfinancing,todesigningamenuanddiningroom,you′llfindalltheadviceyouneedtostartandrunasuccessfulrestaurant.Evenifyoudon′tknowanythingaboutcookingorrunningabusiness,youmightstillhaveagreatideaforarestaurant—andthishandyguidewillshowyouhowtomakeyourdreamareality.Ifyoualreadyownarestaurant,butwanttoseeitgetmoresuccessful,RunningaRestaurantForDummiesoffersunbeatabletipsandadviceforbringinginhungrycustomers.Fromstarttofinish,you′lllearneverythingyouneedtoknowtosucceed.Newinformationondesigning,re–designing,andequippingarestaurantwithalltheessentials—fromthebackofthehousetothefrontofthehouseDeterminingwhethertorentorbuyrestaurantpropertyUpdatedinformationonsettingupabarandmanagingthewinelistProfitablepointersonimprovingthebottomlineThelatestandgreatestmarketingandpublicityoptionsinasocial–mediaworldManagingandretainingkeystaffNewandupdatedinformationonmenucreationandtheimplementationofFederallabeling(whenapplicable),aswellasinfusinglocal,healthy,alternativecuisinetomenuplanningRunningaRestaurantForDummiesgivesyouthescooponthelatesttrendsthatchefsandrestaurantoperatorscanimplementintheirneworexistingrestaurants.

作者简介

MichaelGarveyisDirectorofOperationsat'wichcraft,adivisionoftherenownedCraftrestaurantcorporation.HeatherDismoreisaprofessionalwriterwhohasextensiveexperienceintherestaurantbusiness.AndrewG.Dismoreisanaward-winningprofessionalchef.

目录

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