Sulwhasoo

TheSulwhasoostorybegannearlyacenturyago,withfounderSuhSung-hwan'smotherandherhomemadenaturalcamelliahairoil.Afteraccompanyingheronmarkettripstosourcequalityingredients,youngSuhdecidedtoexploretheuseoftraditionalKoreanherbs,combiningthepreceptsofsang-seng,aharmonybetweenoppositeenergies,withindigenousplantstopromotetheirhealthandbeautybenefits.GenerationsofKoreanwisdom,assistedbyscientifictechniquesandcenturies-oldingredients,havemadeSulwhasoooneoftheleadingskincarebrandsinKorea.Treatingeachcomponentinthemannerthatbestmaximizesitshealingandbeautifyingproperties,Sulwhasoosteams,ferments,bakes,orotherwiseenricheseachpartoftheplant,lendingeachproductthepowernatureintended.Centeredontheprinciplesofsang-seng,Sulwhasooprovesitselfmoreofalifestylethanaproductline.