The Art of Social Media Power Tips for Power Us

Bynowit'sclearthatwhetheryou'repromotingabusiness，aproduct，oryourself，socialmediaisnearthetopofwhatdeterminesyoursuccessorfailure.Andtherearecountlesspundits，authors，andconsultantseagertoadviseyou.Butthere’snoonequitelikeGuyKawasaki，thelegendaryformerchiefevangelistforAppleandoneofthepioneersofbusinessblogging，tweeting，Facebooking，Tumbling，andmuch，muchmore.NowGuyhasteamedupwithPegFitzpatrick，whohesaysisthebestsocial-mediapersonhe’severmet，toofferTheArtofSocialMedia—theoneessentialguideyouneedtogetthemostbangforyourtime，effort，andmoney.Withoveronehundredpracticaltips，tricks，andinsights，GuyandPegpresentabottom-upstrategytoproduceafocused，thorough，andcompellingpresenceonthemostpopularsocial-mediaplatforms.Theyguideyouthroughstepstobuildyourfoundation，amassyourdigitalassets，optimizeyourprofile，attractmorefollowers，and effectively integratesocial mediaandblogging.Forbeginnersoverwhelmedbytoomanychoicesaswellasseasonedprofessionalseagertoimprovetheirgame，TheArtofSocialMediaisfulloftacticsthathavebeenproventoworkintherealworld.OrasGuyputsit，“greatstuff，nofluff.”