内容简介
Features:Proventipsandtacticsfrom20+topsocialmediamarketersThebiggestmistakesbusinessesmakewithsocialmediaandhowtofixthemActionableplansforallareasincludingsocialnetworks,blogs,webTVandmobilemarketingReal-worldcasestudies,bestpracticesandproventechniquesfromtheexpertsDetailedlistofresourcesContributionsfromWorld-ClassSocialMediaExperts:KeithFerrazi&TahlRaz:RelationshipStrategyBrianClark:PsychologyofSocialMediaMitchMeyerson:OnlineMarketingAnnHandley:CreatingContentGaryVaynerchuk:BuildingMega-FollowingsAndyWillbes:PersonalityChrisBrogan:BuildingCommunitiesJoelComm:SuccessQualitiesCraigValentine:CommunicatewithImpactStarrHall:BuildingProfitsDanJanal:PRStrategiesMichaelStelzner:GoViralDeniseWakeman:BusinessBlogsMariSmith:FacebookDeborahColeMicek:TwitterBarbaraRozgonyi:LinkedInJuliePerry:YouTubePaulColligan:PodcastingChrisGarrett:SocialBookmarkingKimDushinski:MobileMarketingShamaKabani:OnlineVideoDaveEvans:OneHouraDay