内容简介
ForewordbyVictorHsu,cofounderofAxure.[InDetail]Designingtheuserexperiencehasneverbeenmoreexciting,whileprototypingithasneverbeenmorechallenging.WhetheryouareanindividualpractitioneroramemberofaUXteam,aconsultant,or
作者简介
EzraSchwartzEzraSchwartzhelpsorganizationsrealizetheirstrategicvisionforaworld-classuserexperience.Asaprincipalexperiencearchitect,heholdsleadpositionsinmission-criticalprojectsforglobalcorporations.Anadvisortomanagementandstakeholders,Ezraisanexpertintransforminglarge-scale,data-drivensystemsintomobile-first,device/OS-agnosticUXframeworks.Ezraenjoyssolvingthenumerouschallengesinvolvedincomplexsystems,theorganizationsthatbuildthem,andthepeoplewhousethem.Hedrawsonhiswealthofexperiencefromprojectsinthefinancial,education,aviation,healthcare,telecom,publishing,research,manufacturing,andsoftwareindustries.Ezrafeelsveryfortunatetobepracticinginadomainthataffordshimtheopportunitiestotravelandassociatewiththeexceptionalcastofinternationalexpertshegetstocollaboratewith.Hevaluesmentoringandgivingbacktohisprofessionalandsocialcommunities.EzraisthefounderandorganizerofAxureWorld.org,afreecommunity-driveninternationalconferencededicatedtoUXprototyping.HetalksregularlyaboutUXatconferencesandonhisblog,www.artandtech.com.ElizabethSrailElizabethSrailhasbeencreatingandleadingdesignssince2001,andthroughoutthattime,shehaslearnedthatemployingthelessonherparentstaughtheratayoungage,whichisto"putyourselfinthatperson'sshoes",isthekeytoasuccessfuldesign.Inanagewhereeveryoneistalking,mostlythroughsocialmedia,Elizabethhasbeenlistening.Shetakeswhatshehearsfromtheusersandstakeholders,andremovesordiminishestheproblemsthesepeoplefacewithdesignsthatarethoughtful,easy-to-use,fun,andpretty.Sheemploysthatsamelessonwhenmanagingothersaswellandbelievesthatkindnessisthegreatestillustrationofstrength.Inaddition,ElizabethhasguidedlargeorganizationsbyeducatingleadersonthenuancesoftheUXprocessandadvisingthemonhowbesttoimplementthispracticeintotheircurrentdeliverymethodology.ElizabethstartedusingAxurein2008andwashappythatAxureallowedhertodemonstratehervisionbycreatinginteractivitywithouthavingtocodeandwithouthavingtousewordstosellherdesigns;thedesignandexperiencespokeforthemselves.ShemetEzrainFebruary2009,andinthefollowingyears,theycollaboratedonhowbesttooptimizeAxure,oftendiscussinganddebatingtheevolutionoftheUXpractice.ElizabethisadevotedpractitionerandteacherofAshtangayoga.Practicingyogahasallowedhertobemorecreativeandhandlethestressorsofworkwithpoise.
