内容简介
RafaelRam?reziscurrentlyProfessorofManagementatHEC,theleadingFrenchbusinessschool.DrRam?rez,whoholdsaPhDfromtheWhartonSchool,hasextensiveconsultingexperience,workingwithcompaniessuchasHewlett-Packard,NissanEurope,ShellInternational,Rockwool,Telespazio,W?rtsil?-NSD,andSonera.HewastheManagingDirectorofSMGFrancepriortojoiningHEC.Dr.Ram?rezco-authoredtheHarvardBusinessReviewleadarticleFromValueChaintoValueConellation,whichwaselectedoneofthetenmorequeedrategyreprintsbytheReview'sreaders.Thefollow-upbookonvalueconellations,DesigningInteractiverategy,whichhewrotewithRichardNormann,hasbeenwidelytranslated.In1998hewaselected'individualmember'oftheGlobalBusinessNetwork.JohanWallinismanagingpartnerofSMGConsulting,oneofthreedivisionsofSifoGroup,aleadingNordicprofessionalorganizationwithactivitiesinmediaintelligence,marketresearchandmanagementconsulting.HehadextensiveinternationalmanagerialexperiencepriortojoiningSMG.HisconsultingclientsincludecompaniessuchasABB,Canon,Cultor,Merita-Nordbanken,Mets?-Serla,NatWe,Nokia,ScandinavianAirlines,Sonera,Tamrock,Telespazio,Telia,TetraPakandTietoEnator.InhelpingcorporationsimplementnewbusinessmodelshehaspioneeredseveralinitiativestobridgetherategyandITcommunities.HefoundedTheDataWarehousingInituteEuropein1997.WallinhasamaersdegreefromtheSwedishSchoolofEconomicsinHelsinkiandhasadoctoratefromtheHelsinkiUniversityofTechnology.
作者简介
RafaelRam?reziscurrentlyProfessorofManagementatHEC,theleadingFrenchbusinessschool.DrRam?rez,whoholdsaPhDfromtheWhartonSchool,hasextensiveconsultingexperience,workingwithcompaniessuchasHewlett-Packard,NissanEurope,ShellInternational,Rockwool,Telespazio,W?rtsil?-NSD,andSonera.HewastheManagingDirectorofSMGFrancepriortojoiningHEC.Dr.Ram?rezco-authoredtheHarvardBusinessReviewleadarticleFromValueChaintoValueConstellation,whichwaselectedoneofthetenmostrequestedstrategyreprintsbytheReview'sreaders.Thefollow-upbookonvalueconstellations,DesigningInteractiveStrategy,whichhewrotewithRichardNormann,hasbeenwidelytranslated.In1998hewaselected'individualmember'oftheGlobalBusinessNetwork.JohanWallinismanagingpartnerofSMGConsulting,oneofthreedivisionsofSifoGroup,aleadingNordicprofessionalorganizationwithactivitiesinmediaintelligence,marketresearchandmanagementconsulting.HehadextensiveinternationalmanagerialexperiencepriortojoiningSMG.HisconsultingclientsincludecompaniessuchasABB,Canon,Cultor,Merita-Nordbanken,Mets?-Serla,NatWest,Nokia,ScandinavianAirlines,Sonera,Tamrock,Telespazio,Telia,TetraPakandTietoEnator.InhelpingcorporationsimplementnewbusinessmodelshehaspioneeredseveralinitiativestobridgethestrategyandITcommunities.HefoundedTheDataWarehousingInstituteEuropein1997.WallinhasamastersdegreefromtheSwedishSchoolofEconomicsinHelsinkiandhasadoctoratefromtheHelsinkiUniversityofTechnology.