内容简介
Morethantenyearsafterhisfirstbestsellingbook,TheE-Myth,changedthelivesofhundredsofthousandsofsmallbusinessowners,MichaelGerber--entrepreneur,author,andspeakerextraordinaire--firesthenextsalvoinhishighlysuccessfulE-MythRevolution.Drawingonlessonslearnedfromworkingwithmorethan15,000small,medium-sized,andverylargeorganizations,Gerberhasdiscoveredthetruthbehindwhymanagementdoesn'twork--andwhattodoaboutit.Unearthingthearbitraryoriginsofcommonlyhelddoctrinessuchastheomniscienceofleader(Emperor)andthemostwidelyembracedmythofall--TheE-MythManageroffersafresh,provocativealternativetomanagementasweknowit.Itexploreswhyeverymanagermusttakechargeofhisownlife,reconcilehisownpersonalvisionwiththatoftheorganization,anddevelopanentrepreneurialmind-settoachievetruesuccess.