Graphic Design 平面设计: 一个简史

Thestoryofgraphicdesignisoneofthemostexcitingandmostimportantinthehistoryof20th-centuryvisualculture.Createdtoinform,identifyandpromote,graphicdesignhasevolvedfromitsrootsinthedevelopmentofprintingtobecomeaprofessionandadisciplineinitsownright.Thisauthoritativedocumentaryhistorybeginswiththeposterandgoesontochartthedevelopmentofwordandimageinbrochuresandmagazines,advertising,corporateidentity,televisionandelectronicmedia,andtheeffectsoftechnicalinnovationssuchasphotographyandthecomputer.Anewfinalchapterinthisrevisededitioncoverstheinternationaldevelopmentandleadingpractitionersingraphicdesignoverthepasttenyears,exploringinparticulartherevolutionaryimpactofdigitaltechnology.DesignersandcompaniesdiscussedhereincludeTiborKalman,DavidCarson,JeffreyKeedy,EdwardFella,PierrediSciullo,Fontshop,Tomato,LettError,DesignWritingResearch,GerardUnger,FredSmeijersandCornelWindlin.