内容简介
Thisbookhelpspharmaceuticalandmedicalresearchersbetterunderstand,design,andmanageclinicaltrialsthroughitsindustry–specificviewpointthatshowshowadaptiveresearchtechnologyandmethodsbenefitthedrugindustry.Itgivesreadersapracticaloverviewofdrugdevelopmentandadvocatesadaptivedesignapproachesthatallowmodificationstoon–goingtrialsandimprovetheefficiencyoftrialdesignandtheprobabilityofsuccesswhilepreservingtheintegrityandvalidityoftheresearch.Thisisaneye–openingreferenceforpharmaceuticalscientists,medicalresearchers,andothersinvolvedindrugdevelopment.
作者简介
MICHAELJ.ROSENBERG,MD,MPH,isPresidentandChiefExecutiveOfficerofHealthDecisions,Inc.Involvedinthedesignandexecutionofpharmaceuticaldevelopmentprogramsformorethantwenty-fiveyears,Dr.RosenbergwasselectedasEntrepreneuroftheYearbyErnst&Young(HealthSector,SE).Hiscompany'sinnovativeapplicationsoftechnologyhavebeenrecognizedbytheCIOEnterpriseValueAwardandtheCiscoGrowingwithTechnologyAward.HealthDecisionshasalsobeennamedthreetimestotheDeloitte&ToucheTechnologyFast500andtheInc.500.Dr.Rosenbergistheauthorofmorethan150scientificarticlesandservesonadvisorygroupsinbusiness,technology,andmedicine.