Saint Laurent Rive Gauche: Fashion Revolution
- 作者
- 出版社 Harry N. Abrams
- 出版时间 2012年4月
- ISBN 9781419703102
- 定价 280.10
内容简介
Foundedin1961,YvesSaintLaurenthasbeenoneofthegreatestnamesinfashioneversince.Throughouttheyears,thegroundbreakingdesignsofthecouturehousecreatedinnovativeandtrend-settingpiecesofclothingandthen,YvesSaintLaurentbecamethefirstcouturehousetolaunch,in1966,themodernconceptofluxurywomen'sready-to-wearclothing,inacollectioncalledRiveGauche.Itwasfollowedin1969byaRiveGauchemen'sline.TheYvesSaintLaurentRiveGaucheboutiquesweresoonopenedthroughouttheworld.Ina1965interviewYvesSaintLaurentexclaimed,'NomoreRitz,nomoreaskingforthemoon,longlivethestreet!'Thisthoughtwasinsynchwiththetimes,theresultofmuchreflectionandmorethanalittleintuition.ThegrowingneedforchicstreetwearpromptedhimtoopenthefirstYvesSaintLaurentRiveGauche,aParisboutiqueat21,RueTournon.IncontrasttotheopinionsofmostParisiandesignersofthetime,itwashisabsoluteconvictionthathavingbothcoutureandaready-towearlinewasthewayofthefuture:"WhatIamaimingforistoentersupermarkets,tomakedressesthatarefarlessexpensive."HecreatedtheoriginalSaintLaurentRivesGauchelineforprofessionalwomenwhodidn'thavethefinancialmeanstodressinhautecouture.HisboutiqueopenedonSeptember26,1066.Thestorewasahugesuccess.Peoplerushedintobuysimpleimpeccablycutclothesthattheycarriedawayinshoppingbagsemblazonedwiththeshop'sorangeandpinklogo.Thisbooktellsthatstory.ExploringLaurent'sprogressiveapproachtofashion,SaintLaurentRiveGauchehighlightstheculturalimpactofthebrand,especiallyitsinfluenceonwomenduringthe60sand70s.RiveGaucherevolutionisedeverydaypiecesthatweretraditionallymale;suchastheshirt,blazerandtrousersuit,fortheburgeoningfemaleworkforce.WiththreeinsightfulessaysandanincrediblearrayofvisualmaterialthebookcelebratesthelegacyofRiveGauche,oneofthemostsignificantfashionlinesofthepast50years.
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