内容简介
Threeofourbusinessbestsellersinonevalue-pricedpackage!Essentialbusinessinformationfromplanningandsettingupthroughtomarketingandexpanding.Note:TitlesinthissetarepublishedbyJohnWiley&Sons,LtdandarewrittenforaUnitedKingdomreadership.Allinformationinthissetpertainstobusinesspractices,principles,andapplicationsinthatregion.Contains:StartingaBusinessForDummies,2ndEdition(978-0-470-51806-9)UKEditionBusinessPlansForDummies(978-0-7645-7026-1)UKEditionDigitalMarketingForDummies(978-0-470-05793-3)UKEdition,