内容简介
Thispractical,thorough,anddetailedaccountofthekeyissuesfacingtrademarkuseiswrittenbyoneoftheleadingauthoritiesonthesubject.DrawingonBritish,European,andUSlaw,plusothersources,theauthorconsidersboththeproblemsthattrademarklawcausesinbusinessandcommerceandhowtosolvethem.Writteninafluentandapproachablestyle,theworkcontainsusefulflowcharts,examples,andvignettestocapturetheessenceoftrademarklawasitoperatesinpractice.