书目

Whole Business Thinking Executive Management

内容简介

WholeBusinessThinkingaddressestheneedsofcorporatedecisionmakers,executives,managers,entrepreneurs,andbusinessownerswhoseektounderstandandimprovetheircompany?sfinancialperformance,andforbusinessstudents.WBTintroducespowerfulconceptstohelpbusinesspeopleunderstandthepast,identifyandanalyzealternatives,planthefuture,executetheirplans,andevaluateperformance.WBTdemystifiescomplexfinancialconceptsbyexplainingtheminplain,easy-to-understandlanguage.Readerswilllearnhowtolinkpastfinancialperformancetofuturefinancialgoals;howtoconnectdecisionsandactions,calledstrategies(performanceindicators),totheirfinancialconsequences;andhowtolinkthelanguageoffinancewiththelanguageofoperations.WBTprovidesinsighttohelpmanagementanalyzethedetails,synthesizethewhole,makebetterbusinessdecisions,andmanagemoreefficientlyandeffectively.Inthisprofoundlyimportantbook,RobertBlockhastakenthefocusofmanagementtoanentirelynewlevel.,

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