书目

How to Talk So People Listen

  • 作者 Sonya Hamlin(索尼娅·哈姆林) 著
  • 出版社 HarperCollins US
  • 出版时间 2006年12月
  • ISBN 9780060734077
  • 定价 110.90

内容简介

SonyaHamlin,arguablyAmerica'sleadingcommunicationexpert,showsushowtosuccessfullycapturepeople'sattentionsothattheylisten,understand,andarepersuadedbyyourmessage,especiallyintheplugged-in,fast-paced,visually-drivenatmospherethatistoday'sworkplace.Whethermakingapresentationtoalargeaudienceordealingone-on-onewithaclientorcolleague,orcommunicatingbyE-mail,Hamlinteachesusthatoneofthekeystomakingpeoplelistenistothinkaboutandrespondtowhatmotivatesthem-namely,self-interest.Shethenprovidestoolstoassessothers'self-interestanduseittogetthemtolistentoyourmessage.Hamlinalsoexplainshowtocapitalizeonthelatestvisualaidswehaveatourdisposaltoday.Welearntodeterminewhatinformationneedsorlendsitselftovisualpresentation,andhowtomakevisualsactive,sothattheyserveasanextensionofthespeaker.InHowtoTalkSoPeopleListen,you'llalsofindpracticalinformationonhowtounderstandyouraudience,howtoencourageyourlistenerstotrustyou,andhowtobeyourselfwhenyou'reonthepodium.Writtenwitheveryonefromtheexecutivetotheentry-levelemployeeinmind,HowtoTalkSoPeopleListenisaninnovative,commonsenseguidetoeffectivecommunicationandaninvaluableresourceforanyonelookingtosharpentheircommunicationandpresentationskills.

作者简介

SonyaHamlinhasconsultedformanymajorAmericancorporations,includingDuPont,AmericanExpress,R.J.ReynoldsandCIGNA.ShehasalsotaughtatOxford,HarvardLawSchoolandHarvardUniversity'sKennedySchoolofGovernment.HamlinhasappearedasacommunicationanalystontheTodayshowaswellasotherprograms,andistheauthoroftheacclaimedHowtoTalkSoJurorsListen.

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