作者简介
SarasD.SarasvathyisamemberoftheStrategy,EntrepreneurshipandEthicsareaandteachescoursesinentrepreneurshipandethicsinDarden’sMBAprogram.Inaddition,SarasteachesinthedoctoralprogramandtheresearchseminaronMarketsinHumanHope.Sarasisaleadingscholaronthecognitivebasisforhigh-performanceentrepreneurshipandistheauthorofEffectuation:ElementsofEntrepreneurialExpertise.Effectuationiswidelyacclaimedasarigorousframeworkforunderstandingthecreationandgrowthofneworganizationsandmarkets.Theresearchprogrambasedoneffectuationinvolvesoveradozenscholarsfromaroundtheworldwhosepublishedandworkingpaperscanbefoundatwww.effectuation.org.Sarashasalsodevelopedseveralcasesandotherinstructionalmaterialstoteacheffectuation.Anewtextbook,alongwithadetailedinstructor’smanualiscurrentlyintheworks.Inadditiontoamaster’sdegreeinIndustrialAdministration,SarasreceivedherPh.D.inInformationSystemsfromCarnegieMellonUniversity.HerthesisonentrepreneurialexpertisewassupervisedbyHerbertSimon,1978NobelLaureateinEconomics.BeforejoiningDarden,shehadbeenonthefacultyofUniversityofWashingtonandUniversityofMaryland.Andbeforethat,shewaspartofthefoundingteaminfiveentrepreneurialventures.
