Sales Blazers: 8 Goal-Shattering Strategies from the World's Top Sales Leaders

Thechallenge:achievehigh-levelgrowthonanannualbasis.Everysalesprofessionalfacesit.MarkCook,agrowthleadershipconsultantforleadingperformanceimprovementcompanyO.C.Tanner,calledontopsalesearnersatleadingorganizationsworldwidetodiscovertheirsecretsforsalessuccess.Theresultsrevealedtrailblazingstrategiesfordramaticgrowth—whichcanberepeatedbysalespeopleatanylevelandusedtoleadsalesandsupportteamsinanyindustry.SalesBlazersexplorestheseeightadvancedstrategiesthatCookobservedin“SalesBlazers”acrosstheboardatFortune500andInc.500companies.Pullingfromhisexperienceasasalesleaderinthetrenches,Cookrevealshowthesesalesleadersuseeachbreakthroughstrategytoconsistentlyoutperformtrendsandtheircompetition—creatingextraordinarygrowth.Heoutlinesthe“SalesBlazerMethod,”whichencompassestheeightstrategiescommontoalltopearners.You’llseehoweffectivesalesleaders:Healsooutlinesthe“SalesBlazerMethod,”whichencompassestheeightstrategiescommontoalltopearners.You'llseehoweffectivesalesleaders:1.Startwithacleanbillofhealthtoincreasesellingtime2.Sparkaperformancepursuittoinfluenceandmotivate3.GettheExpressPasstoacceleraterelationshipsandbeatthecompetition4.Playyourdepthcharttoalignstrengthsandengagebroadertalent5.Activateexpectationstoreachthisquarter'sgoals6.Coachlikeaprofessionaltostrengthenyouradvisoryrole7.OfferRSVPfeedbacktoachievebetterresults8.HeightenrewardpotencytoincreasemomentumUsedinconcert,thesestrategieshelpyoupreparemoreeffectively,andimproveyourabilitytoleadandachievegoal-shatteringresultsyearafteryear.