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The Secret Language Of Leadership[领导的秘密语言：如何通过叙述建立领导威信]
- 作者
- 出版社 Wiley
- 出版时间 2007年10月
- ISBN 9780787987893
- 定价 295.10
内容简介
Thebookintroducestheconceptofnarrativeintelligence-anabilitytounderstandandactandreactagilelyinthequicksilverworldofinteractingnarratives.Itshowswhythisiskeytothecentraltaskofleadership,whatitsdimensionsare,andhowyoucanmeasureit.Thebook'slucidexplanations,vividexamplesandpracticaltipsareessentialreadingforCEOs,managers,changeagents,marketers,salespersons,brandmanagers,politicians,teachers,parents-anyonewhoissettingouttothechangetheworld.
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