Run Your Business Like A Fortune 100[象财富那样经商：促进盈利的7原则]

作者 Rosalie Lober著
出版社 Wiley
出版时间 2009年5月
ISBN 9780470396995
定价 295.10

内容简介

Inthisfast–paced,globaleconomy,profitableentrepreneurscannowsimplify,adapt,andintegratethepracticesofFortune100companieswithoutthebureaucracyandexpense.CapitalizingonPROFITS,sevenprinciplesforaprofitablebusiness,alongwithpractical"applytoday"tools,Dr.Loberprovidesaroadmapforentrepreneursinhowtorunwell–integrated,successfulcompanies.Authenticcasestudiesbasedonherexperienceswithsomeoftheworld′smostsuccessfulcorporationsillustratehowthebestpracticesofmuchlargerfirmscanaidprofitablesmallandmedium–sizedcompaniesastheyadvancetothenextlevelofgrowth.Awealthofthought–provokingprinciples,tools,questionsandactionplansalsomakethisbookatop–qualityresourceforcoursesinstrategyandentrepreneurship.RosalieLober,PhD(CosCob,CT),CEOofPROFITSPrinciples,specializingindesigningbusinesspracticestoincreasesustainableprofitability.

作者简介

ROSALIELOBER,PHD,isPresidentofLoberAssociates,specializingindesigningandimplementingbusinesspracticestoincreasesustainableprofitabilityforcompaniesofallsizes.HerexperienceencompassesmorethantwentyyearsinseniormanagementatBloombergFinancialMarketsandMedia,VenatorGroup,andCitibank;consultingforNASDAQ,CombustionEngineering,FDIC,theNewYorkTimes,Linens'NThings,andGE,amongothers;andteachingatuniversitiessuchasCornell,Fairfield,Hofstra,andNewYorkUniversity.

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