Three Steps to Yes

Everybodyhastosellsomethingsometimes.Whetheryou'reamanageroranemployee,gettingyourmessageacrossrequiressellingyourselfandyourideasinawaythatguaranteesapositiveresponse,evenfromthemoststubbornlistener.ThreeStepstoYesteachesyouhowtogetyourwaywithoutbecomingahigh-pressuresalesman,withoutcompromisingyourprinciples,andwithouthurtingyourpersonalrelationships.GeneBedelldemonstratesthedifferencebetweenhavingjustgoodideasandhavingyourgoodideasputintoaction.Histhree-stepplanshowsyouhowto:*Fulfillyourpersonalneedsaswellasothers'*Becredibleandtrustworthy*CommunicatepersuasivelyThreeStepstoYesisn'tabookofsellingtricks.It'samodelforpersuadingyourcoworkersoryourcustomerstodowhatyouneedthemtodo.GeneBedellgivesyouasimple,ethical,andeffectiveapproachtogettingyourwayandachievingyourpotential.You'lllearntowinpeople'sheartsaswellastheirminds.