书目

Ninja Innovation: The Ten Killer Strategies of the World's Most Successful Businesses

内容简介

NewYorkTimes-WallStreetJournal-USATodayBestsellerTakingreadersinsidethemostcutting-edgebusinesses,NinjaInnovationistheultimateguidetoachievingvictoryintoday'sinnovate-or-dieeconomyGaryShapirohasobservedtheworld'smostinnovativebusinessesfromhisfront-rowseatasleaderoftheConsumerElectronicsAssociationanditsinfluentialannualtradeshow,theInternationalCES.Nowherevealsthetensecretsof"ninjainnovators"likeApple,Amazon,Google,Microsoft,andmanyothers.Whatdoesittaketosucceed?Discipline.Mission-orientedstrategy.Adaptability.Decisiveness.Andawillforvictory.Inshort,today'smostsuccessfulbusinessesare"ninjainnovators."DrawnfromGaryShapiro'sthreedecadesofexperienceleadingtheconsumerelectronicsindustry,NinjaInnovationtakesreadersbehindthescenesoftoday'stopenterprises,uncoveringtheirtenessentialstrategiesforsuccess.

作者简介

GaryShapiroisthepresidentandCEOoftheConsumerElectronicsAssociation(CEA®),theU.S.tradeassociationthatrepresentsmorethantwothousandconsumerelectronicscompanies,andownsandproducestheannualInternationalCES,themostimportantinnovation-orientedtradeshowintheworld.AsheadoftheCEA®formorethanthreedecades,hehaseffectivelyusheredtheconsumerelectronicsindustrythroughmajorperiodsoftechnologicalupheavalandtransformation.ShapiroistheNewYorkTimesbestsellingauthorofTheComeback:HowInnovationWillRestoretheAmericanDream.AregularcolumnistfortheHuffingtonPost,Forbes,andtheDailyCaller,hehasbeenfeaturedintheWallStreetJournal,theNewYorkTimes,andtheWashingtonPost.HealsoappearsregularlyonFoxNews,CNN,CNBC,andC-SPAN.HeisagraduateofGeorgetownUniversityLawCenter.HesplitshistimebetweenDetroitandWashington,D.C.,andismarriedtoDr.SusanMalinowski.

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