INVISIBLE GORILLA, THE
- 作者
- 出版社 Random House US
- 出版时间 2011年6月 第1版
- ISBN 9780307459664
- 定价 121.00
内容简介
Readingthisbookwillmakeyoulesssureofyourself—andthat’sagoodthing.InTheInvisibleGorilla,ChristopherChabrisandDanielSimons,creatorsofoneofpsychology’smostfamousexperiments,useremarkablestoriesandcounterintuitivescientificfindingstodemonstrateanimportanttruth:Ourmindsdon’tworkthewaywethinktheydo.Wethinkweseeourselvesandtheworldastheyreallyare,butwe’reactuallymissingawholelot.ChabrisandSimonscombinetheworkofotherresearcherswiththeirownfindingsonattention,perception,memory,andreasoningtorevealhowfaultyintuitionsoftengetusintotrouble.Intheprocess,theyexplain:?Whyacompanywouldspendbillionstolaunchaproductthatitsownanalystsknowwillfail?Howapoliceofficercouldrunrightpastabrutalassaultwithoutseeingit?Whyaward-winningmoviesarefullofeditingmistakes?Whatcriminalshaveincommonwithchessmasters?Whymeaslesandotherchildhooddiseasesaremakingacomeback?WhymoneymanagerscouldlearnalotfromweatherforecastersAgainandagain,wethinkweexperienceandunderstandtheworldasitis,butourthoughtsarebesetbyeverydayillusions.Wewritetrafficlawsandbuildcriminalcasesontheassumptionthatpeoplewillnoticewhensomethingunusualhappensrightinfrontofthem.We’resureweknowwherewewereon9/11,falselybelievingthatvividmemoriesaresearedintoourmindswithperfectfidelity.Andasasociety,wespendbillionsondevicestotrainourbrainsbecausewe’recontinuallytemptedbythelureofquickfixesandeffortlessself-improvement.TheInvisibleGorillarevealsthemyriadwaysthatourintuitionscandeceiveus,butit’smuchmorethanacatalogofhumanfailings.ChabrisandSimonsexplainwhywesuccumbtotheseeverydayillusionsandwhatwecandotoinoculateourselvesagainsttheireffects.Ultimately,thebookprovidesakindofx-rayvisionintoourownminds,makingitpossibletopiercetheveilofillusionsthatcloudsourthoughtsandtothinkclearlyforperhapsthefirsttime.
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