内容简介
Thebasicstrategyweuseforraisingchildren,teachingstudents,andmanagingworkerscanbesummarizedinsixwords:Dothisandyou'llgetthat.Wedanglegoodies(fromcandybarstosalescommissions)infrontofpeopleinmuchthesamewaywetrainthefamilypet.Drawingonawealthofpsychologicalresearch,AlfieKohnpointsthewaytoamoresuccessfulstrategybasedonworkingwithpeopleinsteadofdoingthingstothem."Dorewardsmotivatepeople?"asksKohn."Yes.Theymotivatepeopletogetrewards."Seasonedwithhumorandfamiliarexamples,PunishedByRewardspresentsanargumentunsettlingtohearbutimpossibletodismiss.