Thinking Fast and Slow

DanielKahneman,recipientoftheNobelPrizeinEconomicSciencesforhisseminalworkinpsychologychallengingtherationalmodelofjudgmentanddecisionmaking,isoneoftheworld'smostimportantthinkers.Hisideashavehadaprofoundimpactonmanyfields-includingbusiness,medicine,andpolitics-butuntilnow,hehasneverbroughttogetherhismanyyearsofresearchinonebook.InThinking,FastandSlow,Kahnemantakesusonagroundbreakingtourofthemindandexplainsthetwosystemsthatdrivethewaywethinkandmakechoices.Onesystemisfast,intuitive,andemotional;theotherisslower,moredeliberative,andmorelogical.Kahnemanexposestheextraordinarycapabilities-andalsothefaultsandbiases-offastthinking,andrevealsthepervasiveinfluenceofintuitiveimpressionsonourthoughtsandbehaviour.Theimportanceofproperlyframingrisks,theeffectsofcognitivebiasesonhowweviewothers,thedangersofprediction,therightwaystodevelopskills,theprosandconsoffearandoptimism,thedifferencebetweenourexperienceandmemoryofevents,therealcomponentsofhappiness-eachofthesecanbeunderstoodonlybyknowinghowthetwosystemsworktogethertoshapeourjudgmentsanddecisions.Drawingonalifetime'sexperimentalexperience,Kahnemanrevealswherewecanandcannottrustourintuitionsandhowwecantapintothebenefitsofslowthinking.Heofferspracticalandenlighteninginsightsintohowchoicesaremadeinbothourprofessionalandourpersonallives-andhowwecanusedifferenttechniquestoguardagainstthementalglitchesthatoftengetusintotrouble.Thinking,FastandSlowwilltransformthewayyoutakedecisionsandexperiencetheworld.