Winning with the P&G 99：99 Principles and Practices of Procter Gambles Success
- 作者
- 出版社 Atria
- 出版时间 1998年6月
- ISBN 9780671017392
内容简介
InstantlyrecognizableasthecompanybehindsuchfamiliarproductsasIvorysoap,TidedetergentandCresttoothpaste,Procter&Gambleisadmiredasoneoftheworld'sbestmanagedcompanies.MarketingtrainingatP&GrivalsthatofanMBAdegree,
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